Luxe Pack: reaching new heights!
For Nathalie Curvat, Deputy CEO of the Luxury/Beauty division, "we are convinced that the strategy to adopt is the same as the one we have been pursuing since the beginning, and...
Trend
Beauty packaging: a sector under pressure! How can we regain the initiative?
The beauty packaging market is currently navigating conflicting demands: customers want to reduce costs while calling for investment in production that incorporates...
Beauty Packaging: What is the “right” material, and what is the “wrong” one? What about glass?
In an article published at the end of June, Gérald Martines* discussed replacing plastic with other materials in order to reduce plastic pollution. It is clear that efforts to...
InnoLuxury: Combining luxury and sustainability!
Daniel Saclier and Tania Dramé, who have decades of experience working with major luxury brands, are offering their dedicated agency, InnoLuxury. InnoLuxury is a team of experts...
Beauty and Environmental Packaging: Towards an unprecedented breakthrough!
Manufacturers of packaging for the beauty and luxury goods sector are facing yet another challenge, and this one is unprecedented in their already turbulent history. There is no...
Packaging reimagined for a new era
Beauty packaging is no longer an afterthought, it’s a strategic tool merging form, function, and future-thinking. Shaped by tech innovation, mobile lifestyles, sensory needs,...
Edito
Join us on September 10 in Paris for an exceptional conference on airless packaging
Jean-Yves Bourgeois
For over twenty years, so-called “airless” packaging has seen steady growth that has often outpaced that of most other packaging categories. Many brands favor them for their ability to better protect formulations, for their user-friendliness, and...